by no brainer - by no brainer - by no brainer - by no brainer - by no brainer - by no brainer - by no brainer - by no brainer - by no brainer -
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What is Inside
the Esteem Cars
Built for Car Buyers
Crafted with real dealership customers in mind
making it easy to browse stock, compare vehicles.
Behind the Build
more than just a website
Performance That Converts
From lightning-fast load times to conversion-optimised CTAs, every detail was designed to bring in more leads.
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by no brainer - by no brainer - by no brainer - by no brainer - by no brainer - by no brainer - by no brainer - by no brainer - by no brainer -
Esteem Cars, a car dealership in Avondale, Auckland, needed a complete digital refresh. Their goal was to increase trust, make browsing vehicles easier, and drive more leads through a high-performing, mobile-friendly website.
KEY OBJECTIVES
Simplify vehicle discovery and categorisation
Enhance mobile performance and contactability
Align design with local buyer behaviours
Optimise for SEO and Google Ads
how we helped - how we helped - how we helped - how we helped - how we helped - how we helped - how we helped - how we helped - how we helped -
Marketing
Local campaigns that drive leads and foot traffic to Esteem’s Avondale yard.
Design
Clean, bold visuals tailored to showcase used vehicles clearly.
Development
Fast, mobile-first website built to convert car shoppers into buyers.
Sales
Optimised for calls, inquiries, and walk-ins—every click counts.
We retained the existing logo but cleaned up the UI with:
A calming and confident navy-and-white colour palette
Crisp vehicle cards with hover states
Clear font hierarchy to highlight pricing and car categories
Subtle animations and micro-interactions for engagement