Crafting
Creative Solutions
for Bold Brands
A seamless blend of strategy and creativity brought to life, enhancing visibility, refining digital assets, and connecting with the target audience to leave a lasting impact.
Web Design • Rebranding • Graphic Design
Elevating Digital Identity with Purpose and Precision
Ecstasy Eyewear faced difficulties with an inconsistent digital presence, limiting their ability to connect with a wider audience and effectively showcase their premium products. We optimised their Google profile and crafted a modern digital strategy, helping them attract more customers and showcase their premium eyewear collection effectively, through a refreshed logo and brand design, captivating social media graphics, and a strategic digital overhaul, we transformed Ecstasy Eyewear’s brand into a cohesive and impactful online identity.
the challenge
Ecstasy Eyewear was facing a challenge that many brands encounter—an outdated digital presence that didn’t reflect their premium products and services. While their eyewear collection was top-notch, their branding and online store struggled to match up, leaving potential customers unimpressed. The absence of an intuitive shopping experience, proper categorisation, and a seamless way to select lenses created friction in the customer journey. On top of that, they lacked the visual appeal and tools to engage effectively with their audience.
Logo Design and Rebranding
We started by crafting a sleek and sophisticated logo that reflected the brand’s premium positioning. The new logo wasn’t just a design—it was a statement, reinforcing Ecstasy Eyewear as a modern and stylish choice for discerning customers.
Shopify Website Development
To tackle their e-commerce woes, we designed a Shopify website that was not only visually stunning but also responsive across all devices. Customers could now browse effortlessly, whether on desktop or mobile, enjoying a seamless experience that made exploring their eyewear collection a breeze.
Product Categorisation and Lens Selection
We didn’t stop at aesthetics—functionality was key. Products were meticulously categorised, allowing customers to find what they needed quickly. To make purchasing even easier, we integrated a lens selection plugin, streamlining the process of choosing the perfect lenses for their frames.
Live Chat Widget for Customer Queries
To bring the in-store experience online, we added a chat widget that provided instant support. This feature bridged the gap between customers and the brand, ensuring that every query was resolved promptly, building trust and enhancing satisfaction.
SEO for Enhanced Organic Reach
Visibility was critical, so we optimised the website for search engines, targeting relevant keywords to improve organic traffic. With better search rankings, Ecstasy Eyewear was able to reach more potential customers than ever before.
Graphic Design for Social Media and Website Banners
To make the brand truly shine, we designed captivating social media posts and website banners. These visuals didn’t just look good—they told a story, attracting attention and reinforcing the brand’s identity across every touchpoint.
Shopify Web Design
Mobile Responsive
Product Page Design
Shopify Web Design
Mobile Responsive
Product Page Design
the Outcome
The transformation was nothing short of remarkable. The new branding and website didn’t just look great—they performed. The responsive Shopify store made it easier than ever for customers to shop, and the lens selection plugin simplified decisions, increasing conversions.
With the app widget and thoughtful categorisation, customers felt supported and empowered throughout their journey. Organic traffic saw a significant boost, thanks to strategic SEO efforts, and the stunning graphics turned heads both on social media and on the website.
Ecstasy Eyewear didn’t just enhance its digital presence—it created an experience. By embracing innovation and creativity, the brand now stands as a shining example of how modern design and strategy can drive meaningful connections with customers.
